Misty View Doringbaai Brand & Logo Design Project
Logo design is not art – too many people mistake them for art since logos are a visual object.
Our role as designers is not to design a thing of beauty… and not to design something we or the client personally likes the look of, but instead logo design needs to be treated as a strategic business tool that will allow a company to be identified in the vast world we live in. Of course, a logo can still look good, but that should be a secondary factor when designing a logo. Identification comes first.
The rugged, unsophisticated West Coast is an acquired taste and Doringbaai, nestled in the midst of its coastline is indeed an unforgettable place to escape to. The house has plenty of space and is perfect for those looking for a tranquil spot to stay and enjoy a family vacation while still being close to plenty of things to do.